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Hey there,

Welcome to The Subscription-First Newsletter, a bimonthly digest of post, links, and insight from our community and team.

Before we get started, we want to thank everyone who’s been sending us feedback. We’ll be tweaking the newsletter over the coming issues to make it easier on the eyes and even more insightful based on your comments!

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Didn't read our last issue? TL;DR — there’s more to a good pricing strategy than you think. Click here to catch up.

This week, we’re getting to grips with a tense topic for many entrepreneurs: 🚀 how to launch (or relaunch) a subscription offering. Let’s dive in!

— Zaki Gulamani, Editor-in-Chief


🚀 How to launch (or relaunch) your subscription offering

“Subscription-first businesses are often missing one key opportunity to hit the ground running - the LAUNCH. When you create and engineer a successful launch process, you can capitalize on a powerful and potent psychological process within a prospect that elicits an almost unavoidable urge to buy”

— Alex Fleck, Subbly Expert and founder of Total Online Blueprint

🔥 Why It Matters

Every launch (or relaunch) represents a massive opportunity.

🔍 Problem

Tailoring a launch process to your unique business needs.

💡Solution

Haven’t launched yet? Solidify your strategy first.